Assignment 2: Soap Box Design

The second assignment involved creating packaging and advertisement designs for a soap product. By researching current leading brands, I will create designs for a product packing map and print advertisement (poster) that advertise and sell the product.


You have been commissioned to produce promotional/packaging materials for a newly re-branded soap. This soap was formally known as a bottom-range product sold in a low-level price bracket. As part of the rebranding the soap manufacturers want the product to be marketed towards the over-fifties with natural ingredients, eco-friendly production, and suitability for sensitive skin.

The second assignment was to design packaging and advertisement for a soap product. The product would be marketed at an audience of 50 years and older, with the main focus on eco-friendliness and the soaps suitability for people with sensitive skin.


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